Analytics

Google and Microsoft have introduced new AI features for email management that could significantly impact marketing strategies. Google expanded AI Overviews in Gmail search for business users, while Microsoft launched automated email triage and drafting in Outlook, both affecting how marketing messages are processed and presented to recipients....

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In today's digital age, email marketing continues to be one of the most effective and reliable channels for businesses to connect with their audience. To fully appreciate the potential of email marketing, it's important to understand the key statistics that shape the landscape. In this blog post, we will delve into some general email marketing statistics, including the number of email users worldwide, average open...

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